Travis Childers, a Democratic candidate in the First Congressional District race, has hit the North Mississippi airwaves with a television commercial. According to his campaign, he’s the first Democrat to do so. Here are a few more details from today’s news release, including a YouTube link to the ad:
Childers’ campaign began airing an ad on Friday that tells the story of how he worked full-time jobs through high school and college to support his mother and sister after his father died when Childers was sixteen years old. The ad also touts Childers’ economic development credentials by helping attract more than 1,000 new jobs to North Mississippi.
“We have momentum and we are moving forward to the March 11 Democratic Primary with the use of paid media to communicate our message of job creation and understanding the struggles of middle class families,” Childers said. “We will use television and other forms of media to communicate with voters all the way up to Election Day.”
The TV ad is available for viewing on YouTube at: http://www.youtube.com/watch?v=Y7oDTGclHp8
In our informal MBJ newsroom poll, it’s three thumbs down for the ad so far. The story has potential, but the execution is lacking.
nothing nice to say about that.